INTRODUCING
WELCOME TO SECTION 103
We analyze a school’s retail landscape and create what fans — men, women, and children — are clamoring for, from the essentials they can’t seem to find to our exclusive, conceptual designs inspired by a school’s unique culture, history, and traditions.
We dive deep into each school, beyond the traditions page on the website, to find the IYKYK concepts that fans and alumni connect with.
Each thoughtful design is artfully applied to our insanely comfortable products, and we allow fans to direct which products we produce by voting on our unreleased designs.
SHOP BY SCHOOL
WHAT OUR CUSTOMERS ARE SAYING
VINTAGE POWER T COLLECTION
Since we launched Section 103 five years ago, you've been asking for one thing more than any other — vintage.
Today, we're excited to introduce our first collection featuring one of Georgia Tech's most beloved vintage marks, the Power T.
Available on polos, hats, t-shirts, and sweatshirts for men, women, and children.
And yes, we used the updated gold you may have seen.
NEW SPORTS ROPE HATS
Love sports? Us, too. Or don't have a dog in the fight? Rock these two-tone rope hats to any sporting event and support the game.
Our first non-school collection is live now.
INTRODUCING OUR MISSISSIPPI STATE COLLECTION
Just in time for baseball postseason, we're excited to launch our Mississippi State collection. The Bulldogs had some fun baseball traditions and old logos to play with.
FIRST RUN OF GEORGIA TECH GOLF HATS SOLD OUT
Wow! We sold out of the first run in a few hours. Appreciate you guys.
Enter your email to get notified when they're back in stock.
GOLFING MASCOT PERFORMANCE POLOS
Golfing mascots
Custom golf club pattern
Performance polos
Now available
AS SEEN ON TV
Our founder, Steven, had the opportunity to go on ATL Live and talk about taking Section 103 from side project to full-time.
