NEW THWG
WELCOME TO SECTION 103
We evaluate a school’s retail landscape and create what fans — men, women, and children — are clamoring for, from the basics they can’t seem to find to our exclusive, conceptual designs based on the school’s brand, history, and traditions.
Each thoughtful design is artfully applied to the most comfortable, best-fitting products we’ve ever tried, and we allow fans to direct which products we produce by voting on our unreleased designs.
Up first, the old alma mater, Georgia Tech. More to come soon.

WHAT OUR CUSTOMERS ARE SAYING

OUR BIGGEST SALE EVER
We’re moving warehouses, and we don’t need to take everything with us, so select items are up to 48% off until they’re gone!
Drew Burress shirts, football t-shirts, performance shirts, women’s t-shirts, hoodies…

NEW THWG STICKERS
For this season's lone baseball edition of Clean, Old-Fashioned Hate, behold THWG stickers.

INTRODUCING THE Transfer Portal Protection Program
If you buy one of our player t-shirts and that player transfers to another school, you're eligible for 30% off a player t-shirt of a current student-athlete.


THE ESSENTIALS
In 2018, Georgia Tech unveiled their first new wordmark in 40 years. It's about time someone made it more available on apparel.
